Sales Account Executive

Date Available: Immediate Start

Salary: $40k - 45K, plus Commission

Award winning experience and event agency, Fast Forward, is seeking a high energy, driven,

creative Exhibit & Sponsorship Sales Executive with a passion for the food, wine and craft

beverage markets to help grow the consumer and business-to- business exhibit, sponsorship

and advertising/marketing assets in new as well as existing events and programs.

The Sales Account Executive at Fast Forward Events is responsible for achieving booth space

sales, media, and digital advertising revenue goals through growing an existing territory, along

with prospecting and driving new business. The role will involve account management (both

new and existing client base) for the accounts/leads assigned in the adult beverage market. This

position requires a self-starter who is ready to meet and exceed the sales targets and show

objectives. You will be responsible for immersing yourself in this industry to develop strong

industry knowledge and relationships; and in time to come be recognized for your industry

expertise and strong network of regular clients

Essential duties and responsibilities will include:

∙ Actively solicit and close sales through sourcing and developing new leads through faceto-face meetings (in-person and online) as well as cold calling.

∙ Exploring clients’ marketing needs and providing value-led, customer-focused solutions

to meet their business goals.

∙ Work to align exhibitor, advertiser and sponsor’s goals and objectives with the audiences

that attends events produced by Fast Forward.

∙ Manage Fast Forward’s CRM system (Zoho) including managing the sales pipeline and

providing accurate, timely reports to VP of Sales and Marketing

∙ Maintaining and growing your knowledge in your markets as well as developments

happening in your market sector especially as it pertains to any of your client or leads.

∙ Increasing sales revenue of both new and existing customers on our expanding digital

platforms (SommGo) and other opportunities.

∙ Write and edit letters/emails/ proposals.

∙ Work on site during certain events.

∙ Collate and produce sales plans and reports as required.

∙ Ensure that all sales administration is completed to a high standard and on time.

∙ Identify and research new growth areas for sales.

∙ Some travel and attendance/support at weekend and evening events is required.

FF Job Description for Sales Account Executive 2024

Requirements:

● Experience in prospecting for new business opportunities and maintaining existing client

relationships.

● Proven record of strong sales achievements.

● Ability to work independently with minimal management oversight.

● Self-driven and focused to make high-volume calls.

● Highly focused and motivated to achieve personal/group sales targets.

● Experience in prospecting for new business opportunities and maintaining existing client

relationships.

● Pro-active and energetic team player who is also able to work independently.

● Strong presentation and proposal writing skills

● Experienced in account management/planning.

● Has know-how on how to utilize existing prospect databases as well as cultivation of new

business through sourcing of leads.

Value- Adds:

● Experience in selling booth space digital products and solutions (in any industry)

● Possess some experience in B2C and B2B exhibit and sponsorship sales

● Working knowledge of CRM basics (Zoho)

● Working knowledge of Adult Beverage market

Fast Forward Events offers:

● Ability to work in a fast-paced, creative, entrepreneurial environment where the ability

to earn and grow has no limits.

● Employer contribution towards Health Benefits.

● Supportive environment that encourages growth, development and learning, rooted in

real-world experiences.

● Work/life balance and generous PTO

● Base plus commission

About Fast Forward Events:

Fast Forward is an events and media company specializing in tradeshows, conferences and

consumer events within the alcohol beverage, hospitality, and lifestyle markets. With a focus on

innovation and creating impactful experiences, Fast Forward connects professionals and

enthusiasts across B2B and B2C industry sectors that foster meaningful connections and drive

business growth. For more information, visit fastforwardevents.com.

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FF Job Description for Sales Account Executive 2024

Reports to Vice President of Sales and Marketing